Promo Code: JURY – Will Customers Bail Him Out?

MyPillow CEO Mike Lindell turns to customers for legal lifeline as millions in unpaid attorney fees threaten his defense in multiple defamation lawsuits.

At a Glance

  • Attorneys representing Mike Lindell and MyPillow are seeking to withdraw due to millions in unpaid legal fees
  • Lindell faces defamation lawsuits from Smartmatic, Dominion Voting Systems, and former Dominion employee Eric Coomer
  • MyPillow website now features a “Use promo code JURY” offer and a legal defense fund accepting donations up to $1,000
  • Lindell claims his net worth has plummeted from $60 million to being millions in debt
  • Company auctioned off over 700 pieces of equipment after losing millions when retailers dropped MyPillow products

Legal Troubles Mount for MyPillow CEO

MyPillow CEO Mike Lindell’s legal troubles have reached a critical point as his attorneys from Parker Daniels Kibort LLC have filed motions to withdraw from representing him in multiple defamation cases. Court documents reveal that Lindell and MyPillow owe “millions of dollars” in unpaid legal fees related to defamation lawsuits brought by Smartmatic, Dominion Voting Systems, and former Dominion employee Eric Coomer. These lawsuits stem from Lindell’s persistent claims about the 2020 presidential election, which voting machine companies maintain were false and damaging to their reputations.

Lindell’s financial situation has deteriorated significantly according to his own statements. Once worth an estimated $60 million, he now claims to have virtually exhausted his resources. “We’ve lost everything, every dime,” Lindell told reporters. The businessman has been unable to secure loans due to the pending lawsuits and negative publicity surrounding his election claims. His company has already borrowed $10 million previously to cover legal expenses, and Lindell was separately ordered to pay $5 million in an arbitration ruling, which he is contesting.

Creative Fundraising Through MyPillow Sales

Facing mounting legal costs, Lindell has turned his defamation trial into a marketing opportunity. The MyPillow website prominently features a “Use promo code JURY” offer, providing customers with a free MyPillow 2.0 with any purchase. Additionally, visitors to the site encounter a “Mike Lindell Legal Defense Fund” soliciting donations ranging from $10 to $1,000. The messaging directly connects product purchases with supporting Lindell’s legal battles, creating an unusual blend of commerce and legal fundraising.

“My employee-owned company and I are in jury trial NOW and need your support!” Lindell states on his website. “I urgently need your financial support to cover the massive expenses.”

The fundraising efforts have yielded approximately $362,000 thus far, far short of the millions reportedly needed to cover existing legal obligations. The strategy represents a direct appeal to Lindell’s customer base, many of whom share his political viewpoints. By framing purchases as support for his legal defense, Lindell attempts to sustain both his business operations and his ability to continue fighting in court.

Business Impact and Future Prospects

The financial fallout for MyPillow has been substantial. The company recently auctioned off more than 700 pieces of equipment after losing millions in revenue when major retailers stopped carrying its products. According to Lindell, the company lost approximately $7 million due to retailers dropping MyPillow merchandise following his controversial election claims. These business setbacks have compounded his legal financial troubles, creating a perfect storm for the once-prosperous pillow manufacturer.

“I will never stop trying to secure our elections,” Lindell asserted, demonstrating his commitment to continuing his election claims despite the severe financial consequences.

While other conservative media entities like Fox News and Newsmax have settled similar defamation lawsuits with voting machine companies, Lindell has refused to back down. His defamation trial with Eric Coomer continues in Denver, where Coomer seeks an apology, compensation, and an opportunity to rehabilitate his public image. As Lindell searches for new legal representation, the outcome of these cases could determine not only the future of MyPillow but also Lindell’s ability to continue his public advocacy regarding election issues.